Our mission.

At the intersection of tech and business, throughout your degree, you will obtain a sound understanding of digital technologies and their relevance and application in business contexts. This includes the methodological and practical application of theoretical concepts. You will have access to state-of-the-art software that is also used in big corporations, Hidden Champions, and SMEs, so you can transfer your skills onto the job. You will also learn self-management and communication skills to understand, shape, and drive the economic and societal transformation processes that come with the digital age.

Alongside academic training, your degree will help support you in growing your competence profile – even while you still study – so you can continue to advance your career in the digital realm.

Our promise:

Current contents, future skills. Always.

In line with the fast pace the world is changing in, you will benefit from constantly updated content that reflects the latest developments in the market and technology.

In combination with the experience Kienbaum Consultants and our professors bring into the classroom, you will receive a future-proof business education, offering you interesting job opportunities and providing companies with the key factor of a successful digital transformation: digitally competent employees.

When studying at DBU, you will benefit from a well-balanced study model.

Starting off with a self-learning phase, you acquaint yourself with the topic of the module for a couple of weeks, before getting deeper insights during your classroom period. An wide variety of online teaching concepts, from videos to podcasts, from youtube videos to ebooks, will make learning accessible and enjoyable. During your classroom phase, you will engage in group works and apply frameworks, methods, and tools you have studied.

This concept allows us to optimally adapt the program to your individual study and life situations, and provides excellent conditions for studying alongside a part-time job, family responsibilities or intensive language classes.

At the center of our research activities is the question of how to apply digital technologies in business contexts, and create innovation in products, services, business models, and workflows. We examine the applications and effects of digital technologies at the level of the individual, the team, the company, and across entire industries and cross-company value chains.

Research at the DBU is at the same time the foundation for research-led teaching and a scientific education in the Humboldtian tradition. The continuous integration of current findings and challenges from our research into our teaching ensures up-to-date and forward-looking study content. Through this, you will develop — in addition to subject-specific competence — the methodological competence to independently tackle new questions, including in professional contexts.

We measure the success of our research not only by recognition within the scientific community but also by its concrete value for practice. This is reflected in the application orientation and practical relevance of our research topics, and in the importance we place on transferring our findings into business and society. We achieve this knowledge transfer through, among other things, research collaborations with companies and associations and through actively communicating our insights to broader parts of society.

We understand networking and internationality as the foundations of a university in the digital world. We cooperate with regional, national, and international institutions and companies in research and teaching. We support the mobility of our students, lecturers, and researchers, and at the same time offer a forum and a place of work for international students, lecturers, and experts on the topics of digitalization and society. Our university thus provides a central place for critical discourse and constructive dialogue around the economic and societal changes, challenges, and opportunities of the digital transformation.